In Memoriam: Jim Prendergast ‘48

The La Salle Academy family has lost one of its very best–Jim Prendergast from the class of 1948 passed away on Friday, January 13.

After a stellar career in marketing/advertising on Madison Avenue and as a professor at Baruch College, Jim spent decades as La Salle’s expert point man for our ad and direct mail campaigns and annual appeal efforts. Jim ran La Salle’s Cardinal Classic Golf Outing for the last 20 years, as well as helped coordinate the Dempsey’s Scramble Golf Outing every August since it started more than eight years ago.

Up until his death last week, Jim was still an active member of La Salle’s Development team, providing extraordinary guidance and expertise. He volunteered his heart for a “second career” at La Salle and generations of our boys were helped immeasurably by his efforts.

He will never be able to be replaced, and will be sorely missed.

Jim is survived by his wife of 67 years, Joy, his children, including son Jim and his wife Lesley, his daughter Kerry, his grandson Devin and his partner Laura.